CREATE TARGETING STRATEGIES FOR YOUR BUSINESS
Companies strive to increase sales and expand their customer base by reaching the best audience for their brand. To do this, businesses need to align sales and marketing strategies that focus on attracting specific group of consumers for specific products, services or messages. Quickly create multichannel activable marketing personas and organize them according to your business needs, your digital team organization, your sales strategy and the business events that you need to manage througout the year. Just do it seamlessly across the major advertising platforms such as Meta Ads, Google Ads, Bing Ads and Linkedin.
ACTIVABLE MARKETING PERSONA MANAGEMENT
AT SCALE FOR YOUR DIGITAL VISIBILITY
Effortlessly craft numerous Activale Marketing Personas with customizable parameters, facilitating the seamless automation of concurrent multi-channel campaigns across diverse platforms, including Meta, Google, LinkedIn, and beyond. Best way to unify your marketing and sales strategies.
LARGE SCALE MULTICHANNEL MARKETING PERSONA ACTIVATIONS
Move beyond the constraints of a traditional single-campaign perspective, and embrace the dynamic possibilities of multi-dimensional Marketing Persona Activations. This approach allows for the parallel execution of multiple individual campaigns, all while sharing a unified budget for optimal efficiency.Enable the seamless, simultaneous activation of Marketing Personas across diverse advertising platforms, all orchestrated automatically from a centralized hub. Maintain consistent UX/UI, ensuring uniformity in content and engagement strategy for a cohesive and impactful brand presence
STRATEGIC
MARKETING PERSONA
FIRST PARTY DATA
Common language: Greater standardization of communication between operational teams and senior management.
More legible reporting: Better reporting, more accurate, more readable and more efficient, taking into account all the data collected on activated marketing personae.
More flexible budget management: Better budget optimization based on criteria entirely related to Marketing Personae of the business activities and events throughout the year.
Early audience signals: Easily follow and manage your customer base evolution and put in place the most efficient strategy to discover your future new customers.